PBN Construction
Brand Strategy / Brand Identity /
Logo Design
Pinehouse Business North (PBN) engaged Makewell to help facilitate a full brand discovery and execute a brand re-fresh. With a rich northern Saskatchewan history, PBN aimed to acknowledge their roots while bringing the brand up to a standard that reflected the calibre of clients they were obtaining and companies they were competing against. After discovery, it was clear a name change needed to be implemented. A unique PBN monogram and logo lockup was developed to point north and fresh colour palette created a distinct mark on the heavy civil construction industry.
Client Testimonial
“We have greatly enjoyed working with Makewell Creative in leading us through our recent corporate rebranding initiative. From the start, Matty has always been friendly, responsive, professional and a true partner to our business. Throughout the entire creative process Makewell listened intently and helped us modernize and create our own unique visual identity – while still paying homage to rich cultural history of our company.”
-BENSON Thoudsanikone, P.Eng, MBA, CPA, CMA
CEO, PBN Construction